practicum (plural practicums or practica)
From Late Latin, neuter of practicus (practical), from Ancient Greek πρακτικός (praktikós, of or pertaining to action, concerned with action or business, active, practical), from πράσσω (prassō, I do).

Over the course of the semester, you will complete a series of three practica that are designed to provide a foundation for the digitally-based assignments in this class and to introduce you to the parameters of an increasingly digital workplace.  This is practical knowledge.

For every practicum day, bring a hard/flash drive of some kind with you to class along with a pair of headphones (preferably a pair that cover your ears). Also, bring any media you have collected. If if you didnt collect any media, I strongly suggest going through the ‘media’ folder on dropbox and think about how you might utilize it for a short film (remember, copy/paste DONT drag and drop from Dropbox). You might also do some image searches on google and collect media that way.


(This follows a brief lecture on design elements and Illustrator tutorial HW.  Students should also bring to class an advertisement that has caught their eye in one way or another.)
As an example of a classical imitation pedagogy, you will create a title screen/movie poster for an organization by copying the design features (composition, color, design elements, fonts etc) of the ad you brought in for homework.  Obviously, replace all the text from the original with information (tagline, credits, etc) pertinent to your object.  The design should be standard letter size-horizontal and saved as a PDF or JPEG.  Please include the following elements.

  • Title and subtitle/tagline (2 font sizes…be careful mixing fonts)
  • One geometric design element (square, line, circle)
  • One representational design element (vector art, photo, drawing)
  • At least 2 colors


The goal for tomorrow is to export a very short film that examines an object of some kind in sixty seconds.  The point is to demystify the process of editing so that we can move forward with some of the more theoretical/conceptual work of object oriented documentary production AFTER you’ve already done it. IT DOESNT NEED TO LOOK GOOD! But it does need to include some sound (so if you are a musician or have friends that make music, bring an mp3 file or two), some images (that you took or gathered) and some text.

Because of the diversity of experience in our class, if you have little or no experience editing or with non-linear editing systems, I strongly suggest watching a tutorial or two before class. I’ll go over the process very briefly at the beginning of class and then let you start editing on your own. Here are a few links that might help! There are also some production documents (as PDFs) in Dropbox.

There are a myriad of tutorials in different styles, so if these particular videos annoy you to no end, do some searches of your own (search ‘Adobe Premiere Pro tutorial’ or the like). There are also some links/tutorials that might be helpful to review on the class website.

GOAL: Export a 60 second HD movie by the end of class.  Your video should engage some aspect of an object/event/place.  It should include at least one instance of EACH of the following:

-Still Image

-Moving Image

-Audio (voice over or soundtrack)

-Text (at least a title and credits…your name, the date, the class)

Save the file to your flash/hard drive.